School of Style

J A S O N   L Y T L E

I AM LOST

Luke and the superstar team of  Elise Velasco and Ann Jesse  joined forces to do this epic, lo-fi video for former GRANDADDY singer Jason Lytle. Making a return to his world the world of music and picture making, The Team and Jason teamed up with General Assembly to produce a music video for his single, “I am Lost”. The original inspiration for the video came from photographer STEVEN SHORE who is known for “deadpan images of banal scenes and objects in the united states.” Thanks to Drew at Levi’s and a few other showrooms, we were able to dress a cast of 10 with a $300.00 budget.

(Stay tuned for video)